Spin-To-Win: An Example of Gamification in Marketingįor a moment, let’s take a step back and investigate how gamification works in marketing. Spin-to-win is a popular eCommerce feature that provides a fun game element, offers your consumers a little bonus, and, at the same time, provides a boost to your sales and engagement metrics.
That’s the primary reason why gamification has become part of our online shopping experience. They’re fun, they provide a sense of winning, and often you get something to take away for your efforts. Spin-To-Win Examples for eCommerce and Why It Works